Get ready for a sweet treat with a twist! Crumbl's latest creation is a chocolate lover's dream, but it's not without its controversies.
Crumbl, the cookie connoisseurs, have brought back a beloved chocolate flavor, this time in a cookie form. But here's the catch: it's not just any chocolate, it's the trendy Dubai chocolate, and it's causing quite a stir.
If you haven't heard of Dubai chocolate, you're in for a treat (literally!). This unique chocolate, often infused with pistachio, has taken the dessert world by storm. From high-end chocolate bars to popular chains like Shake Shack and Starbucks, everyone wants a piece of this trend. And Crumbl, being the trendsetter it is, has embraced this flavor with open arms.
In 2025, Crumbl introduced us to their Dubai chocolate brownie and cheesecake, and now, they're back with a new cookie twist. The new Dubai chocolate cookie features a chocolate brownie base, coated with milk chocolate and topped with a pistachio drizzle. Sandwiched in between is a layer of pistachio cream and kataifi pastry, adding a crispy crunch. Sounds delicious, right?
However, here's where it gets interesting (and a bit controversial). The new cookie seems to be a close cousin of Crumbl's Dubai chocolate brownie from last year. In fact, it's almost identical, with the same layers and a slightly thinner brownie base. And this is the part most people miss: Crumbl's cookies are known to be a bit undercooked, so this cookie might just be an extra-chocolatey experience!
Priced at $1.49, it's a bit more expensive than their regular cookies, but still cheaper than their previous Dubai chocolate offerings. So, is it worth the upgrade?
The fan reaction to this new cookie has been a mixed bag. While some love the decadent chocolate flavor, others feel it leans too heavily on the chocolate side, with the brownie and chocolate coating overpowering the pistachio filling. It's a fine line between a chocolate cookie and a pistachio delight, and Crumbl seems to have walked right into that debate.
One customer on Reddit summed it up perfectly: "The Dubai choco brownie has a better balance of pistachio and chocolate. The cookie, on the other hand, might be a bit too chocolatey for some."
So, is this cookie a hit or a miss? That's for you to decide. Crumbl's take on Dubai chocolate has certainly left its mark, and with their history of bringing back fan favorites, we might just see the Dubai chocolate brownie make a comeback.
What's your take on Crumbl's chocolate adventures? Do you think they've nailed the perfect balance, or is it time for a new twist? Let us know in the comments; we'd love to hear your thoughts on this sweet controversy!
